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Roc nation does it again ....
So the NFL is forming an entertainment and "social justice" partnership with Jay-Z and his Roc Nation agency.
Jay Z hasn't spoken with Colin Kaepernick about this and yet says he was an "inspiration."
If this isn't Black capitalism exploiting the movement I don't know what is.
After Ms. Parks and Dr. King called for the boycott, Jay Z /ROC Nation struck a deal with the Metro to play Colored music on the buses. “I think we’re past walking. I think it’s time for action,” He said.
JAY-Z will become the NFL's "live music entertainment strategist" and will consult on the Super Bowl halftime show.
Here's everything we know about the Roc Nation x NFL deal: http://cmplx.co/DUBlgRo
The NFL and Roc Nation have agreed to a long-term partnership.
The entertainment company will advise on the selection of artists for NFL tentpole events, including the Super Bowl, as well as play a key role in the production and promotion of new music: https://www.espn.com/nfl/story/_/id/27380099/roc-nation-lead-nfl-entertainment-endeavors
JUST IN: NFL reportedly planning to partner with JAY-Z and Roc Nation.
"I said no to the Super Bowl. You need me I don't need you"- Jay Z. #RocNation is partnering with the NFL to lead their efforts around music and social justice. Incredible!
Jay-Z once rapped: "I said no to the Super Bowl, you need me, I don't need you."
Now the hip-hop icon is the face of a new Roc Nation partnership with the NFL that effectively positions him as the face of the league's social justice initiative. https://www.wsj.com/articles/nfl-taps-jay-z-for-social-justice-issuesand-entertainment-offerings-11565718081
"I'm glad that there's progress in that respect. I also can't get over the fact that Colin Kaepernick, it's not just that he doesn't have a job, it's that he's not being given a look."
—@maxkellerman reacts to Roc Nation's partnership with the NFL
So Hov can bail protesters out of jail, make docs about social injustices, constantly put the roc nation lawyer Alex Spiro to work pro bono on many cases for the families of injustices. But he cant partner with the NFL to magnify those efforts? 🤔#JayzNFL
“I think we’ve moved past kneeling. I think it’s time to go on to actionable items.“
Jay Z, addressing Roc Nation’s new partnership with the NFL
Lukaku signed with Roc Nation and started talking like Igwe Tupac 😂
The NFL has entered into a long-term partnership with Jay-Z's Roc Nation as the league's official live music entertainment strategists.
Will spearhead the selection of artists for tentpole performances and promote culture and cause-focused initiatives:
#MyLatest — Jay-Z and Roc Nation’s partnership with the NFL comes with a million and one questions https://theundefeated.com/features/friend-or-foe-whats-behind-jay-zs-surprising-partnership-with-the-nfl/
Jay-Z x NFL forming "entertainment and social justice partnership"
As part of the deal, Roc Nation will co-produce the Super Bowl halftime show